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Speaking:

David Mathison is an internationally recognized media consultant, speaker, publisher, radio host, and hi-tech entrepreneur, with more than 25 years' experience in content distribution. Mathison was featured in the New York Times Business Section after pre-selling 5,000 copies of his new book, Be The Media, in only 11 days to one contact on Twitter and Facebook. This lead to widespread adoption and speaking engagements that continue to today.

Biography (100 word)
Biography (extended)

Examples of Speaking Events
    - Global
    - Academia
    - Publishing
    - Technology
    - Activism
    - Moderator/Host
    - Libraries, bookstores, etc.
Be The Media Pictures
    - Head Shots
    - Images of the Book Cover
    - Banner Images
    - Images of Hands
    - Celebrity Pictures


Biography (100 word): David Mathison is an internationally recognized media consultant, speaker, publisher, radio host, and hi-tech entrepreneur, with more than 25 years experience in content distribution. His new book, BE THE MEDIA, sold over 5,000 copies in just eleven days via his web site, blog, Twitter, and Facebook. From 1995-1999, Mathison was Vice President with Reuters, the world's largest news agency, where he pioneered online content syndication. From 1999-2002, he was founder and CEO of the Kinecta Corporation, where he raised $30 million in under two years. Kinecta is now part of Oracle. Mathison received a Masters degree from Columbia University in 1995.

Biography (extended): David Mathison is an internationally recognized media consultant, speaker, publisher, radio host, and hi-tech entrepreneur, with more than 25 years experience in content distribution. His new book, BE THE MEDIA, sold over 5,000 copies in just eleven days via his web site, blog, Twitter, and Facebook. Be The Media unveils the latest and greatest ways to market and sell your books, music, films, information products, and services. Every aspect of media is covered, with details, resources, and suggestions you simply won’t find anywhere else. From 1995-1999, Mathison was Vice President with Reuters, the world's largest news agency, where he pioneered online content syndication. From 1999-2002, he was founder and CEO of the Kinecta Corporation, where he raised $30 million in under two years. Kinecta is now part of Oracle. Mathison received a Masters degree from Columbia University in 1995. He serves on the Board of the Media Freedom Foundation, and has served on the Board of Conveners for the Community Media Center of Marin, the Board of Directors of the Mountain Play Association, and is a Deacon at Westminster Presbyterian Church in Tiburon, CA.

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Examples of Speaking Events:

Global:
United Nations Embassy image Wemediaglasses  
United Nations:
Social Media and the UN:
Engaging the Public
US Embassy: The Digital Transition: A Regional Conf on Media for Southeastern Europe We Media Conference
in Miami on
March 9-11, 2010
 

University: Journalism, Comms and Media:
 

Columbia Hofstra
Columbia University: Changing Media Landscape 2009 Missouri J-School:
Journalism and Democracy
Penn State: BE THE MEDIA: Entrepreneurial Media Models, Activism, and Policy Hofstra University: Sustainable Journalism and the New Media Revolution
School of comm3 Brockport

Symposium on
Independent Media:
Park Center, Ithaca College

University of Nebraska Omaha School of Telecommunications on February 26, 2010 Sonoma State University: Media, Culture, and Newsmaking in the
Information Age
Keynote speaker at the Western New York College Media Convention at
SUNY Brockport on
March 6, 2010


Publishing:
 
Writers digest Pala-catalog-cover BAIPA
Writers Digest: the Business of Publishing Publishers Assoc of LA: Use Social Media to Build Your Brand to Sell More Books IBPA: Web 2.0 and Social Media Tools for Publishers  Bay Area Independent Publishers Association (BAIPA) Annual Get Published! Institute
Scwc banner Bpsc  
Featured keynote speaker at the Southern California Writers' Conference in San Diego Febuary 12, 2010 Book Publicists of
Southern California:
Romancing the Media
FAIR NENF


Technology:
 

Web Metrics Conference, by SRI, San Francisco, CA

"The Ultimate Cross-Media Publishing Event", Seybold Seminars

Digital Hollywood Conference,
San Jose, CA.

Internet Content Conference, Los Angeles, CA.

Streaming Media West 2001, Long Beach, CA.

Monetizing Digital
Content, by SIIA
 Washington, DC.

Internet Outlook Conference,
Burlingame, CA.

Dynamic Content 2000 Conference,
Cap Ventures,
San Francisco, CA.

Internet World Conference,
 Los Angeles, CA.

NewsTools 08

Book Tech West,
San Francisco, CA.


Activism:
 

MPJClogo2004SmallerWeb Acmwest_2 Scmediaconbanner300

Marin Peace and Justice Coalition's Web 2.0 Potluck

"Access Without Borders" keynote at the Alliance for Community Media Conference

The National Conference
on Media Reform in
Minneapolis, MN

Independent Media Strategy Summit:
Truths in Santa Cruz!

Daily Acts for Balanced Living



Moderator/Host:
 
       
       


Libraries, etc:
 
 
Keynote speaker at the Jacob Burns Center's
Media Arts Lab
on January 21, 2010

Ridgefield Library, CT Library on December 12, 2009

Katonah, NY Library on
January 23, 2010
 

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Be The Media Pictures:

Head Shots (click on the image for hi-res versions)
 


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Images of the Book Cover (click on the image for hi-res versions)
 

 

       
   

Hi-res

Low-res Rotating Hand Rotating Hand      


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Banner Images (click here for more)

 
 


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Images of Hands (click on the image for hi-res versions)
 

 
Blogs and Internet
(Ch 1 and 9)
Books (Ch 2) Play Guitar (Chapter 3) Music Business (Chapter 4) Podcast (Chapter 5) Radio (Ch 6) Mobile Devices (Chapter 7) Video
and Public Access TV
(Ch 7 and 17)
 
Film Media
(Ch 8 and 18)
Syndication (Chapter 10) Licensing (Chapter 11) zines (Chapter 12) Renaissance (Foreword to Part Two) (Intro to Part Two) Newspapers (Chapter 13) We Media (Chapter 14)  
Social Networks (Chapter 15) Low Power FM - Community Radio (Ch 16) Community Broadband (Chapter 19) (((i))) ndymedia (Chapter 20) Creative Commons (Chapter 21) Policy (Ch 22) Open Source (Chapter 23) Intro to Part One


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Celebrity Pictures
 

David Mathison, Slash David Mathison, Robert Kiyosaki David Mathison, Phil Donahue David Mathison, Bill M oyers Arianna Huffington David Mathison David Mathison, Larry Lessig Catherine Crier David Mathison
Slash
Velvet Revolver
Guns 'N Roses
Robert Kiyosaki
Author,
Rich Dad, Poor Dad
Phil Donahue
Producer,
Body of War
Mark Victor Hansen
Author,
Chicken Soup for the Soul
Bill Moyers
Journalist,
Bill Moyers Journal
Arianna Huffington
Founder,
The Huffington Post
Larry Lessig
Creative Commons
Stanford University
Catherine Crier
Former Anchor,
Court TV

For more pictures click here

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For some examples of events where Mathison was keynote, host, moderator, speaker, or sponsor, click on the following examples:

Keynotes
            ● Alliance for Community Media - West "Access Without Borders" (Denver, CO)
            ● Web Metrics Conference

Host
            ● Community Internet: Internet Access as a Public Utility
            ● DFA-Marin Meetup
            ● Chairman of the Publicity Committee for the Declarations of Media Independence


Moderator
            ● California Democratic State Senate Candidate's Forum
            ● Q&A with author Norman Solomon
            ● Digital Inclusion Summit: Community Internet For All!
            ● California Democratic State Senate Candidate's Forum
            ●
Moderator for new film by Norman Solomon

Speaker
            ● PMA's Publishing University
            ●
Daily Acts for Balanced Living: Exploring Solutions for Restoring Ourselves and our Communities
            ● The National Conference on Media Reform
            ● Celebrate Independent Media with Amy Goodman of Democracy Now!
            ● Licensing International Networking Conference
            ● Central Coast of California Sustainability Network
            ● Book Tech West
            ● Internet Content Conference
            ● Streaming Media West 2001
            ● Seybold Publishing Conference 2001
            ● Digital Hollywood Conference
            ● Monetizing Digital Content
            ● Internet Outlook Conference
            ● Seybold Publishing Conference 2000
            ●
Dynamic Content 2000 Conference

Sponsor

            ● NewsTools 2008 at Yahoo!
            ● Independent Media Strategy Summit: Truths in Santa Cruz!
            ● Lullalee's Benefit Concert and Silent Auction


Keynotes

October 20, 2008: David Mathison to deliver "Access Without Borders" keynote at the Alliance for Community Media conference in Denver, CO (Oct 24-25, 2008)

Be The Media's David Mathison will deliver the keynote address at the Alliance for Community Media (West) conference.

The conference will be held at the Cable Center in Denver, Colorado from October 24-25, 2008, and is appropriately titled: “Access Without Borders: New Frontiers in Community Media,”

According to the ACM West website:

“We’re hoping to inspire folks in our movement to more fully embrace the efficiencies, the community media tools, and the participatory aspects of using technology to generate future (and present) self-sufficiency, increased community engagement, and save time and money."

"We will be highlighting the new media technologies that can be incorporated into the workflow of Public Access Television and Community Technology Centers. Denver Open Media is leading the efforts that allow access centers to operate on a streamlined, user-driven model and is integrating the efforts of other National ACM members, like Manhattan Neighborhood Network (MNN) and Cambridge Community Television (CCTV)."

Check out their technology-infused vision at www.denveropenmedia.org.

Or view this video by Denver Open Media and ED Tony Shawcross:

 

Key conference sessions will be on:

  • Community Engagement
  • Using the Web to Educate, Promote, and Fundraise
  • Innovative Uses of Government and Educational Channels
  • Technology Without Borders, Content Sharing, and Standards
  • Public Policy Partnering and Outreach

* Click here for the full schedule.
* Go here to register for the conference.
* Go here for more about the Alliance for Community Media – Western Region.

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December 1, 2000: Web Metrics Conference

by SRI, San Francisco, CA
"Web Metrics: Monitoring, Measuring and Multiplying Your Web Strategy". Proven methods to increase your customers, your profits, your market share.  Evaluate demographic and research data to improve services and increase profits.

Chairman
: Keynote, Opening Remarks
by David Mathison, CEO, Kinecta,  December 1, 2000
Speaker: "Measuring Content Usage Across A Syndicated Network", by David Mathison, CEO, Kinecta
In a distributed world of intersecting content, property rights and royalties, new tools are required to manage and measure performance in the decentralized web ecosystem.  We are still battling with the legacy of vertical, centralized, site-specific businesses plans, measurement tools, "stove-pipe" applications and content management systems originally designed for management of a single site, not networks of sites in a distributed environment.

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Host

December 14, 2007: David Mathison hosts TV Show: "Community Internet: Internet Access as a Public Utility"

Internet_righthand_2Please join us this Friday, December 14 as we tape Part one of a two-part television program titled "Community Internet For All: Internet Access as a Public Utility."

The program is presented by Be The Media and Media Action Marin, and is produced by Rick Tucker, Executive Director of Novato Public Access.

Participants and audience members should arrive by 7:30pm SHARP at Novato Public Access TV (directions here).

Panelists (in order of appearance):
  • David Mathison: Moderator. Publisher, BE THE MEDIA
  • Tim Redmond: Executive Editor, San Francisco Bay Guardian
  • Eloise Lee: Project Director, Broadband Access, Media-Alliance.org
  • Andrew Berman: Chairman, Marin Telecommunications Agency
  • Peter Franck: Chairman, Media Action Marin

The second part of the show will explore various Community Internet solutions in use around the US. That show will be taped during Media-Alliance's Digital Inclusion Summit at Laney College Theater in Oakland on February 15, 2008.

To brush up on Community Internet and Digital Inclusion, check out Media-Alliance's free Digital Inclusion Advocacy Toolkit.

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July 3, 2007: DFA-Marin Meetup (Corte Madera, CA)

BE THE MEDIA publisher David Mathison will host a Q&A after a showing of the Bill Moyers film "Buying the War" on Tuesday July 3 at 7pm. The Meetup will take place at the Corte Madera Town Center Community Room (2nd Floor).

Check out this preview on YouTube:

 

 

Transcript here: "The American number of troops killed in Iraq now exceeds the number of victims on 9/11. We have been fighting there longer than it took us to defeat the Nazis in World War II. The costs of the war are reckoned at one trillion dollars and counting. The number of Iraqis killed -- over thirty-five thousand last year alone-- is hard to pin down. The country is in chaos..."

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July 1-4, 2004: Declarations of Media Independence:
Co-sponsored by ACME, Media-Alliance and the University of San Francisco. The conference covers media literacy education, independent media, and media reform. I served as chairman of the Publicity Committee.

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Moderator

April 24, 2008: David Mathison moderates CA Democratic State Senate Candidate's Forum (Kentfield, CA)

Come, listen, learn about and meet our next California State Senator. Democratic candidates for California's 3rd Senatorial District will meet for a public forum in Marin County, CA. The district includes Marin and portions of Sonoma and San Francisco counties.

Participants include the incumbent State Senator Carole Migden, and Democratic candidates San Francisco Assemblyman Mark Leno and Former San Francisco Assemblyman Joe Nation.

The Candidate's Forum will be moderated by David Mathison, publisher of Be The Media.

Click on the link to the left to view CBS Channel 5's coverage of the previous event on September 27, 2007.

This event is hosted by the 6th Assembly District Democrats Club and the College of Marin's Students for Social Responsibility.

Co-sponsors include the California Clean Money Campaign; Committee to Stop the Spray, Marin; CD6 Students for Barack Obama; Democratic Central Committee of Marin; Democracy for America, Marin; Green Coalition; Health Care for All; National Women's Progressive Caucus; Novato Democratic Club; Progressive Democrats of Marin; Progressive Democrats Sonoma County; Progressive Perspectives; Sonoma Valley Democratic Club.

The public is encouraged to attend and the event is free.

For more information, contact Evelyn Woo, Chair, 6th AD Democrats.

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April 5, 2008 4:00pm: David Mathison moderates Q&A with author Norman Solomon (Larkspur, CA)

Announcing a benefit for Media Alliance, co-presented by Media Alliance and Media Action Marin.

Watch Norman Solomon's film "War Made Easy: How Presidents and Pundits Keep Spinning Us To Death." The film is narrated by Academy Award-winner Sean Penn.

Following the film, BE THE MEDIA publisher David Mathison will moderate a question and answer session with author and media critic Norman Solomon.

See the latest ABC News article on the film and Sean Penn here. More about the Book here. About the Movie. View more video clips.

Saturday April 5, 2008 at 4:00pm, doors open at 3:30pm.
Lark Theater
549 Magnolia Avenue
Larkspur, CA
Tickets are $10 to $15, sliding scale.

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February 15, 2008: Digital Inclusion Summit: Community Internet For All! (Oakland, CA)

Digital_inclusion_summitThe Internet can be a powerful tool for communication, education, and creativity. But many people cannot take advantage of this resource because of financial barriers, disabilities, low-literacy, and limited English fluency.

Help us develop practical solutions to end this digital divide by making the Internet, hardware, software, and services affordable and accessible for everyone.

The Oakland Digital Inclusion Summit will be held on Friday, February 15, 2008 from 10am to 6pm at Laney College Theater, 900 Fallon Street, Oakland, CA.

Registration is F-R-E-E! http://media-alliance.stores.yahoo.net/intomac6hrm.

In the morning, hip-hop historian and community activist Davey D will give a keynote and moderate a panel called "Bridging the Gap: How Communities Attack the Digital Divide."

"Bridging the Gap" panelists include:
* Davey D (moderator)
* David Glover: Executive Director, OCCUR, Eastmont Computing Center
* Laura Valdez: Executive Director, Caminos Pathways
* Xavier Leonard: Executive Director, Heads on Fire
* Cynthia Mackey: Member, Mayor Dellum's Citizen's Task Force
* Craig Settles: President, Successful.com, Author

In the afternoon, Be The Media Publisher David Mathison will moderate a session called "Creating Platforms for Success." This panel will be videotaped and aired here. It is the second part of our two-part video series on COMMUNITY INTERNET. Part One of the video series can be seen here.

"Creating Platforms for Success" panelists include:
* David Mathison (moderator)
* Esme Vos: Founder, Muniwireless.com
* Sascha Meinrath: Founder and Executive Director, CUWiN
* Dr Faye McNair-Knox: Executive Director, One East Palo Alto
* Ken Gordon: IT Manager, City of Oakland
* Greg Epler Wood: Vermont Triple Play Ownership Project

The event is co-sponsored by Media-Alliance and Media Action Marin, among others.

Now is the time to GET CONNECTED!

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September 27, 2007: David Mathison moderates California Democratic State Senate Candidate's Forum (Kentfield, CA)

Come, listen, learn about and meet our next California State Senator.

Democratic candidates for California's 3rd Senatorial District will meet for a public forum in Marin County, CA.

The district includes Marin and portions of Sonoma and San Francisco counties.

Participants include the incumbent, CA State Senator Carole Migden, and the announced Democratic candidates Assemblyman Mark Leno and San Francisco Police Commissioner Joe Alioto Veronese.

The Candidate's Forum will be moderated by David Mathison, publisher of Be The Media.

This event is hosted by the 6th Assembly District Democrats Club and the College of Marin's Students for Social Responsibility.

The forum will be on Thursday, September 27 at 7:00pm at the College of Marin's Olney Hall in Kentfield.

The public is encouraged to attend and the event is free.

For more information, contact Evelyn Woo, Chair, 6th AD Democrats.

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Saturday April 21, 2007 at 7:30pm: Moderator for new film by Norman Solomon

Announcing a Marin Peace and Justice Coalition (MPJC) special Independent Media event, co-sponsored by Students for Social Responsibility!

Come watch a sneak preview of Norman Solomon's new film "War Made Easy: How Presidents and Pundits Keep Spinning Us To Death"

The film is narrated by Academy Award-winner Sean Penn.

Following the film, local Marin publisher David Mathison ('Be The Media') will moderate a session with the filmmaker, author and media critic Norman Solomon. He will speak on "Iraq and Beyond: Endless War or Informed Democracy?" How do presidents and pundits use spin to win public support for war?

For directions or more information, click on the image to the left. Tickets only $8 at the door, proceeds benefit the Independent Media Guide to Marin. Wheelchair accessible.

Norman Solomon's War Made Easy
Saturday April 21, 2007 at 7:30pm
Olney Hall
College of Marin
Kentfield, CA

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Speaker

May 28-29, 2008: PMA's Publishing University: David Mathison presenting ADVANCED TRACK class on Web 2.0; featured in ASK THE EXPERTS sections (Los Angeles, CA)

Founded in 1983, PMA (the Independent Book Publisher's Association) is a trade association of more than 4,000 independent publishers that serves book, audio, and video publishers in the US and abroad through cooperative marketing programs, education, and advocacy.

Publishing University, sponsored by PMA, is the most comprehensive and respected educational program in the publishing industry. Publishing University features three days of programming with four keynote speakers, early bird sessions, the Benjamin Franklin Awards Ceremony, and 85 courses in eight tracks:

● Internet
● Marketing
● Sales
● Basic Publicity
● Advanced Publicity
● Editorial and Production
● General Publishing, Legal and Finance
● Advanced Track (See Advanced Track attendee pre-requisites, below)

2008 Publishing University: May 27-29 at the Wilshire Grand Hotel, 930 Wilshire Blvd, Los Angeles. Register now.  

Wednesday, May 28 7-8:30am (Pacific Ballroom): ASK THE EXPERTS

ASK THE EXPERTS, featuring David Mathison
Ask The Experts is a special opportunity for attendees to meet with speakers and industry veterans for brief, one-on-one, private consulting sessions on a wide range of publishing topics, or anything on which you’d like feedback. Sessions are designed to provide free help to PMA members. Bring your materials and questions.

Mathison will provide attendees with free, personalized consultations in "Internet, Blogs, and Social Media."

Wednesday, May 28 (2-3pm): David Mathison will present a class on Web 2.0 tools for authors and publishers with publicist and journalist Nettie Hartsock of Hartsock Communications:

A Taste of the Web/Advanced Web 2.0 Tools: DIGG, del.icio.us, wikis - Oh My!
"Learn which Web 2.0 communication strategies can make the biggest impact on the marketing of your book. Discover tips and techniques about many advanced Web 2.0 tools, such as DIGG, del.icio.us, wikis, podcasts, videoblogs and social media. Empower your usage of 2.0 tools and learn how you can drive critical awareness, get media coverage and enable long-term viral power on the Internet to increase your book’s success. Discover the keys to integrating online PR Web 2.0 efforts and blogging with traditional marketing and advertising. Are you ready to shine virtually?"

NOTE: This class is part of PMA's Advanced Track, designed to facilitate networking, group interaction, and answers to specific publishing questions. These classes are custom designed for experienced publishers. To attend the Advanced Track you must meet at least three of the following five prerequisites:

  1. Attendance of least one previous Publishing University
  2. Three years in publishing
  3. Publishing as your primary business
  4. $250,000 in annual sales
  5. Five titles published

Thursday, May 29 7-8:30am (Pacific Ballroom): ASK THE EXPERTS

ASK THE EXPERTS, featuring David Mathison
Ask The Experts
is a special opportunity for attendees to meet with speakers and industry veterans for brief, one-on-one, private consulting sessions on a wide range of publishing topics, or anything on which you’d like feedback. Sessions are designed to provide free help to PMA members. Bring your materials and questions.

Mathison will provide attendees with free, personalized consultations on "Internet, Blogs, and Social Media."

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October 27, 2007: Daily Acts for Balanced Living: Exploring Solutions for Restoring Ourselves and our Communities (San Francisco, CA)

Swamibeyondananda_kennburrows_davem

An Open Space event, participants created their own agenda:

"Open Space is a social organizing tool that catalyzes transformative education and supports a community finding itself, helping the energy and wisdom of a group emerge."

"Participants gather around a topic and create breakout sessions about whatever they personally love, or feel most urgently about."

It was also an Orangeband event, which explores the power of meaningful conversations.

They encourage fostering a shift from "I" to "We" in our attitudes and actions, by taking a greater role in our democracy, and recognizing personal responsibility for these issues.

Pictured from left to right: Steve Bhaerman (aka Swami Beyondananda), facilitator and San Francisco State University Professor Kenn Burrows, and BE THE MEDIA publisher David Mathison. (Photo by Alaina Rios)

Why conversation? According to Orangeband:

  • It allows people to connect with one another, building community
  • Change begins with people talking about what they care about
  • No hype, nothing to sell. Just honest, open conversation
  • They seek to create pro-active and non-partisan conversations, with all points of view welcomed
  • Discussion is about topics that matter to the group and individual
  • An anti-dote to isolation from each other and growing disconnection between our government, the people, and common issues

We reflected on and discussed the biggest challenges facing humanity, how to restore balance to our everyday lives, how personal, cultural, and environmental addictions add to imbalance, and what it takes to live a balanced and meaningful life.

Thanks to all the professors, students, and fellow travelers who participated in this powerful event - I left with much more than I brought!

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January 12-14, 2007: The National Conference on Media Reform: FreePress.net is hosting their 3rd conference on media reform in Memphis TN. Speakers this year include Bill Moyers, Ben Bagdikian, Phil Donahue, Amy Goodman, Jane Fonda, Danny Glover, Robert Greenwald, and host Robert McChesney. I have the pleasure of presenting on behalf of Media Action Marin with Sue Buske from the Buske Group on Sunday Jan 14 from 9-10:30am in Lobby room L12.

Our topic is "Organizing for Cable Access in a Changing Regulatory Environment"

Negotiations with your cable company are a way to win a chance for your community to get its own TV channel, video equipment and studios for free public use, free Internet for community members, and more. With big telephone and cable companies re-writing video franchise regulations to suit their interests, advocates need to understand the franchise process. This workshop will provide a brief overview of cable franchise agreements and then illustrate what you can do to help your city get more from your cable company. Participants will learn step-by-step how to how to create enough public pressure for success in getting or maintaining community media.

Presenters: Sue Buske and Randy Van Dalsen, Buske Group; David Mathison, Media Action Marin

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Amy_goodman_2September 17, 2006 (1pm): Celebrate Independent Media with Amy Goodman of Democracy Now! Angelico Hall, Dominican University.

Amy and her brother, investigative journalist and author David Goodman, were on hand to discuss their new book, "Static: Government Liars, Media Cheerleaders, and the People Who Fight Back."

I spoke for a few minutes at this event on behalf of Media Action Marin, and to introduce and thank Amy Goodman for helping Marin get an independent, non-profit Community Media Center to run Marin's Public, Education, and Government channels.

Independent_media_guideYou can see a video of me introducing Amy Goodman here.

I used the opportunity to gather signatures to attach to a Federal Communications Commission (FCC) comment on media ownership regulations. I also introduced Kim Spencer, President of LinkTV.

The event was produced by the Marin Peace and Justice Coalition as a benefit for the Independent Media Guide of Marin. The guide lists independent sources of information in print, on TV, radio and the Internet.

MPJC is distributing 22,000 copies of the Guide throughout Marin.

Click on the image at left or here to download a pdf of the Independent Media Guide

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November 2-4, 2004: Licensing International Networking Conference: The Link conference is tailored to licensing executives - a meeting place for licensors, licensees, retailers, agents, marketers, and the media. Ms. Joyceann Cooney, Editor-In-Chief of License! magazine, arranged for me to interview leading industry executives.

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June 14, 2004: Central Coast of California Sustainability Network: Trends in Independent Media - Media Within Your Reach I presented on trends in independent media at the Central Coast Sustainability Network meeting. C3SN is the Central Coast of California's only professional network dedicated to restorative and responsible commerce, sustainable business development, and 'green' capitalism, providing networking and co-learning opportunities. Their formal purpose is to facilitate and accelerate the development of businesses and industries with sustainability at their core.

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July 30, 2001: Book Tech West, San Francisco, CA.
Book Tech hosts the
leading electronic and book publishing product and service suppliers. Good for members of the publishing team, especially executives, managers, directors and supervisors of production, design, content, internet and manufacturing.

Speaker: "New Opportunities in Content Syndication", by David Mathison, CEO, Kinecta

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July 10-11, 2001: Internet Content Conference, Los Angeles, CA. 
This energetic panel discussed different models for content acquisition and distribution, and how to leverage content syndication or aggregation to enhance brand and extend reach.  Shows how these can become viable alternative revenue streams.

Panelist: "Aggregation, Syndication...and the latest trends"
David Mathison, CEO, Kinecta
Kevin Clark, CEO, ScreamingMedia
Joel Maske, CEO, iSyndicate
Nick Denton, CEO and Founder, Moreover.com

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June 20-22, 2001: Streaming Media West 2001, Long Beach, CA.
"Streaming media news and information is increasingly becoming an important piece of daily content for net businesses and consumers."  Panelists discussed ways to obtain news and information on-demand.

Panelist: "Digital Media Zone" Live Talk Show: Your Streaming News and Information.  Hosted by Rae Zander

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April 8-13, 2001: Seybold Publishing Conference, Boston, MA. 
"The Ultimate Cross-Media Publishing Event", Seybold Seminars delivers the most up-to-date information and content related to content creation, management and delivery.

Panelist: "New Content Delivery Methods"  <-- Link to view transcript.
David Mathison, CEO, Kinecta
Bill Foulkes,
Vice President, Business Development, Context Media
Robert Olson,
Executive Vice President, DVDemand
Susan Pickering, Moderator,
Executive Director, International Webcasting Association, Washington, D.C.

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March 15, 2001: Internet World Conference, Los Angeles, CA. 
Internet World (Penton Media NYSE: PME) is a leading, global business-to-business media company that produces market-focused magazines, web sites, trade shows and conferences.  Internet World Conferences are great for networking and sales.

Speaker
, "Distributing Your Own Content Using ICE",
by David Mathison, CEO, Kinecta

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March 8, 2001: Digital Hollywood Conference, San Jose, CA. 
"Syndicating content on the Internet is not a simple proposition. Keeping control of your data is the most important element. Therefore, making it available to others in a secure, traceable, scaleable and ultimately profitable environment is the goal. Whether your organization is syndicating audio, video, graphics or text in live feeds or from archives, finding the right partners and resources is a priority."

Panelist: "Content Syndication Technology to Enable and Enhance the Business Model"
David Mathison, CEO, Kinecta
Alan Saldich, Director, Business Development, Inktomi
Michael Collette, Senior Vice President, Marketing, ICTV
Bill Foulkes, Vice President, Business Development, Context Media (MODERATOR)

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September 29. 2000: Monetizing Digital Content, by SIIA (Software & Information Industry Association), Washington, DC. "The Software & Information Industry Association is the only trade association with a global reach that provides a credible, unifying voice for all businesses that provide the software and information that underpin the digital economy."

Speaker
, "Syndication: Building Your Brand in an Online Environment"
by David Mathison, CEO, Kinecta. 
The presentation discussed attracting qualified users to your site and maintaining ongoing relationships with them through effective branding.

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September 12, 2000:
Internet Outlook Conference
,
Burlingame, CA.

For the last 16 years, Technologic Partners has organized the leading venues for industry leaders, investors and entrepreneurs to meet on market strategy and analysis and build personal networks with key players. Only the most promising private companies are selected to present their business plans.

Presentation: Kinecta and the Syndication Market Overview
, by David Mathison, CEO, Kinecta

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August 29, 2000: Seybold Publishing Conference, San Francisco, CA. 
The Ultimate Cross-Media Publishing Event", Seybold Seminars delivers the most up-to-date information and content related to content creation, management and delivery.


Speaker:
"Syndication: Moving, Managing and Monetizing Content"
by David Mathison, CEO, Kinecta
Panel:
"Participating in Content Distribution Networks"   <-- Link to view transcript.
David Mathison
, CEO, Kinecta
Gayle Harrison
, CEO, Strategy Associates Inc.
Mark Bookman, CEO, Sentius
Allan Coburn, Vice President of Product Development, ScreamingMedia
William McCahey, UpdateThis.com

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May 22-25, 2000: Dynamic Content 2000 Conference, Cap Ventures, San Francisco, CA.
"
The best interactive and collaborative sites leverage dynamic content pulled from databases, documents, email, content repositories, legacy systems, and external information sources"

Speaker
: Session 6: "Using Syndicated Content", by
David Mathison, CEO, Kinecta.  May 23, 2000
Mathison presented a range of strategies and the technologies that support them. Presented an overview of syndicators and the types of content being distributed.  Touched on the evolving role of aggregators.

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Sponsor

April 30 - May 3, 2008: BE THE MEDIA co-sponsoring NewsTools 2008 at Yahoo! (Sunnyvale, CA)

Journalism's ideals met Silicon Valley's tools in a three-day, conceptual mashup for journalists, technologists, and entrepreneurs. The organizing question was "What can we create at the intersection of journalism and technology to support the well-being of democracy?"

BE THE MEDIA co-sponsored the conference, providing stipends to a handful of journalism and communications students in a "BE THE MEDIA Fellows" program.

The NewsTools unconference was curated by Media Giraffe's Bill Densmore, the San Jose Mercury News' Kara Andrade, and David Cohn, and facilitated by Stephen Silha, Peggy Hohlman, and Kaliya Hamlin. Participants created their own agenda, inventing, sharing, and pursuing ideas, projects, systems, or solutions for sustaining journalism that matters in a connected world.

JOURNALISM THAT MATTERS is a think tank for the future of journalism that hosts conversations with a purpose. According to their site, "The point is to recommit journalism to what is fundamental for connecting news with its audience so that it serves and sustains us."

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January 25-27, 2008: Independent Media Strategy Summit: Truths in Santa Cruz! (Santa Cruz, CA)

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The purpose of the Independent Media Strategy Summit is to think through - in a participatory, concrete way - how progressives can build a national, independent news source. The Summit will be a collaborative gathering of experienced media veterans, scholars, activists & whistleblowers to assess and deploy our most powerful tools and messages.

Bring your best ideas, an open mind, and an urgent desire for change.

We hope to discover in this moment of Constitutional crisis, ecological peril and widening war, if a roomful of top investigative journalists, whistleblowers and indy-media all-stars can transform the way Americans perceive and support their world.

Participants include: Larisa Alexandrovna, Ed Asner, David Altheide, John Perry Barlow, Dennis Bernstein, Khalil Bendib, Kristina Borjesson, Carol Brouillet, David Cobb, Peter B Collins, Gabriel Day, Elizabeth de la Vega, Bill Densmore,  Katherine Dodds, Frank Dorrel, Ronnie Dugger, Bonnie Faulkner, Mike Ferner, Robert Fitrakis, Brad Friedman, Richard Greene, David Ray Griffin, Kyle Hence, Mickey Huff, Naomi Klein, David Kubiak, Kalle Lasn, David Lindorff, Eamon Martin, Janice Matthews, David Mathison, Jason McKain, Ray McGovern, Cynthia McKinney, Kelly Omeara, Peter Phillips, Marc Pilisuk, Coleen Rowley, Bryan Sacks, Danny Schechter, David Schimke, John Scott, Cindy Sheehan, Barbara Trent, Sarah Ruth van Gelder, Tracy Van Slyke, Aldo Vidali.

Check out the incredible schedule here, especially the "BE THE MEDIA" workshops on Friday on the following topics:

  •  Investigative Reporting
  • Exploiting New Technologies
  • Community and Regional Network Building

Start Time:

Friday, January 25, 2008 at 12:00 noon

End Time:

Sunday, January 27, 2008 at 5:00pm

Location:

University Inn & Conference Center - Santa Cruz, CA

Street:

611 Ocean Street

City/Town:

Santa Cruz, CA

The event is sponsored by:
Be The Media
Project Censored
911Truth

For more information or to register, visit TruthEmergency!

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November 22, 2008: Lullalee Presents a Benefit Concert and Silent Auction in San Francisco

According to the website "Lullalee has entertained, educated, and promoted smiles to over 8,500 children world-wide, including hospital patients and their families, through innovative learning programs and book grants. We provide magical literacy events and free books to children whose road to literacy is challenged financially and/or physically. We are grassroots, we are pure hearts, and we are motivating children to embrace literacy."

Lullalee will be hosting its first annual Art for Literacy Benefit Concert and Silent Auction.  "More than 500 of California’s most influential educational and cultural leaders as well as fine art connoisseurs will gather to support and celebrate the strides we are making to promote literacy for children."  It will take place in the Fairmont Hotel's Grand Ballroom in San Francisco, CA.   Robert Strong The Comedy Magician will be the master of ceremonies and the event also will be featuring the Sensational Louis Prima Jr. BE THE MEDIA is a sponsor of this important event.


 

Recently, they were featured on CNN’s iReport website celebrating their successes. Take a look for yourself, “One Woman Helps Kids Read”

You will have the opportunity to meet 15 renowned Bay Area Fine Artists and bid on their work.

The event starts at 7:00 pm to 11:00 pm.  Champagne and Hors D'Oeuvres Reception.

Click here to find more information and to purchase your tickets.

Please join us in showing your commitment to literacy for all children.

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